Small Business Solutions from zeROIn™

Electronic Direct Marketing is particularly attractive for small businesses as with a small outlay of time and money outstanding, measurable results are easily achievable! We know you are looking for value so we emphasise the Return On Investment of our Electronic Direct Marketing solution - zeROIn™!

We have designed zeROIn™, a web-based application, to assist you to maximise your advertising spend by developing your skills as an Electronic Direct Marketer. It is easy and is based on 5 simple steps:

• Step 1. Building a List

• Step 2. Creating Campaigns

• Step 3. Tailoring Content to your subscribers

• Step 4. Sending your Campaigns

• Step 5. Test, Track and Analyse your Results

And why zeROIn™?

We can work with you to choose the zeROIn™ package appropriate to your needs. Our packages deliver benefits and help you leverage your current advertising spend. As part of zeROIn™'s offering we provide comprehensive training, tools and support which includes tutorials, webinars, case studies, FAQ's and Helpdesk contact via phone and online.
Click through for more details of our Comprehensive Training and Support Services

Benefits of zeROIn™?

It increases the Value of your Business

Builds One-on-One Customer Relationships

as it provides the capability to gather information from your customers to group them, analyse their behaviour and send email communications targeted to their interests, demographics and important events such as birthdays and renewal dates.

Increases Traffic to your store or website and increases Sales

by enabling regular communication with your existing customers and prospects about your latest specials and products. Don't just wait for them to return to your web site or storefront. They might miss out!

Develops Customer Loyalty

by identifying, targeting and rewarding high-value customers and building up profitable, long-term relationships. Long term loyal customers are your best asset!

Builds your knowledge of your customers

by helping you create and manage a clean, permission-based list of subscribers directly from your website and if you do have a list, zeROIn™ will help you grow and manage it.

It maximises Return On Investment

A Small Investment with Measureable Results

as electronic campaigns cost only a fraction of the price of other advertising and marketing methods and the results are available in real time.

Leverages your Current Offline and Online Advertising

as you can direct customers to your website from offline advertising such as printed collateral, in store and from online advertising provides the capability to link your website and a subscription information form to all your advertising such as display media and directory listings.

It's easy

Easy-to-Use Tools

which help you build your database, and create professional communications and promotions with email templates and email personalising features. No need to know HTML.

Self-serve with no need to install software or upgrades

as all you need is a web browser with the application made available to you 24/7 from any internet-ready computer so you can manage easily and cost-effectively in-house!

It's Measurable

You have access to full statistical reporting on every email campaign sent in real-time so you can evaluate, optimise and adjust your marketing efforts based on accurate and immediate data.

It's Scalable

zeROIn™ offers the functionality you need to get started today and scalability to grow your business for years to come. We are always adding new features to the system and working to make it more intuitive, powerful and effective to keep ahead of your business needs as you grow.

We look forward to working with you to determine the best solution for your business so contact us on 1800 033 807 or enquire online to find out more from one of our zeROIn™ consultants.